the artwork and designs of Abigail Bradley
Something small I’ve done over the last year or two, but it’s something I enjoy doing. Ministries are hard to make work well, and something like this can make a surprisingly large difference. Plus I have fun doing little projects like these! And hey, who doesn’t like some checkboxes?
This one was tricky. There were several different directions we went in before finally landing on our end result. But fortunately, Uncorked Canvas is a company run by some truly lovely people, so even several drafts later it was still a pleasure working with them.
The original layout of this information was completely confusing. The client needed a totally redone way of presenting their services, in a clean, organized way – and so I presented my version, complete with hand-drawn graphics.
Working with transparency is a fun way to get yourself into trouble with a logo. If you do transparency at all, it needs to be simple, easy to visually understand, and still work with a variety of values.
I like how this one turned out. I had to go through a few drafts before landing on something I liked, but sometimes the result is worth the extra effort to bring your idea to life.
This is an unused logo design for Salta Pipe Co. based out of Abilene, TX. After these lion-themed drafts were completed, the company decided on a different direction, and the end result of that redesign is their current logo.
Despite that, I enjoyed the lion/pipe combination, and thought the initial designs at least deserved a little time in the sun.
One of my forays into package design. It doesn’t happen often, but I always enjoy making pretty little boxes that are functional as well. This particular design was actually a humorous misunderstanding, in that I wasn’t really supposed to do a package design for them in the first place … and so it is another unpaid, unused design, which is really a bummer, as I was looking forward to seeing it in person.
Since the physical box never saw the light of day, I made a mockup of it in Photoshop instead. That 3D extrusion model portion of Photoshop is so much more powerful than I thought it would be.
What they had me do instead of the package turned out to be a brochure design to market their nasal spray (in a considerably less fancy packaging – ah, not that I’m biased, of course). This was the final version of the resulting trifold brochure.
A few pages from the Lookbook I designed for Runway Seven‘s Fall 2015 publication. Using the photography of the skilled Scott Delony (his current pursuit is Kaleidoscope Media Ministries, go check it out) and the stellar creative direction of Chelsea Umberger at Simple + Clean Marketing Agency, this has been one of my favorite projects to work on.
I’m especially proud of how the centerfold image came out. Centerfolds are always sexy.
It’s now live online at Runway Seven’s website.
Thanks for dropping by!
Some more brochures I designed as proposed marketing and informational materials for the sales/accounts teams at Academic HealthPlans in Grapevine, TX. They’re not precisely my favorite, but as marketing materials go, they’re pleasing. Mostly they illustrate a few of the new techniques I learned using InDesign.
A few of the brochures drafted for a new advertising portfolio for the sales team at Academic HealthPlans in Grapevine, TX.
A new series of posters I designed for a potential viral marketing campaign for Academic HealthPlans in Grapevine, TX. Currently unused, but I rather liked how they turned out.
DesignSnob 